Sprig

What is Sprig?

Sprig is a comprehensive product experience insights platform that empowers companies to continuously learn from their customers by capturing and analyzing real-time feedback and behavioral data. Its mission is to elevate product development by providing fast, accurate user insights from new ideas to live product experiences. The platform enables UX teams to do more research in less time through AI-powered tools, enhancing decision-making and innovation across product, design, and marketing teams. Sprig integrates user replays, heatmaps, in-product surveys, and feedback studies into a single, easy-to-use platform that scales across user bases. It serves users by solving the challenge of gathering actionable user data quickly, thereby improving product success and customer satisfaction.

Sprig's Core Features

• In-product surveys allow users to gather immediate user feedback on specific features and experiences.

• Session replays capture user interactions visually to better understand user behavior and pain points.

• Heatmaps provide visual data on where users focus, click, and engage within apps or websites.

• AI-powered analytics automatically analyze survey responses and behavioral data for actionable insights.

• Targeting and segmentation enable tailored survey deployment to specific user groups for more relevant feedback.

• Integration with product workflows allows teams across design, engineering, and marketing to collaborate on insights.

• Real-time feedback collection facilitates rapid iteration and user-centered product improvements.

• Flexible study units including surveys, polls, replay clips, and click maps adapt to different research needs.

• Team management features support roles and permissions for collaborative user research.

• Customizable templates and alerting features streamline setup and monitoring of product studies.